The other day I was searching
for information on Rabbi Daniel Lapin, the author of “Thou Shall Prosper”. I have not had the pleasure of reading this
book yet, but it is on the “to read in 2010” shelf. In any event, in my research I came across a
page on Zig Ziglar’s website that I found to be very useful. Not only did it contain an article from the
Rabbi, it also contained two articles from Zig and Dave Ramsey. Jackpot!
Needless to say, I bookmarked the page and found myself rereading the
material. In any event, I’ll share some
of the highlights. I’ve provided a link
to the page as well for further reading.
I’m going to focus on Rabbi Lapin’s article, but I encourage you to read
all three.
Note: A special thank you to
Zig Ziglar’s team who granted me permission to share some excerpts from his
site
Three Spiritual Secrets to Building a Business- Rabbi Daniel Lapin
Know What
You Do For People and Proudly Proclaim It.
Have
you heard of customer service? How about a worship service? It is
interesting that the English language employs the same word for attending to
both customers and to God. What could the connection possibly be?
You’d be surprised how often
people will approach you once you have successfully clarified how you can help
them. This is the secret of the noble art of advertising. (continued here)
Develop the Ability of Your
Most Important Business-Building Organ
However, identifying the key
organ for building your business is a little harder. Still, if you
consider that building a business is the real-world result of practicing the 3
Cs—communication, collaboration, creation—you will quickly see that the key
organ is your mouth.
Fortunately, the answer is
unexpectedly easy. The only problem is that this truly amazing method to
develop your speaking ability can make you feel a little self-conscious.
This is why so few people undertake what I am about to suggest and which, I
guarantee, will dramatically improve your communicative ability.
Here
is what you have to do: Practice three times a week, for half an hour
each time, reading aloud from a quality book. Unless you have a
particularly understanding spouse, or children who just love to have you read
aloud to them, take yourself into isolation for this exercise. The most
useless activity for developing verbal fluency is watching television. Continued here...
Copyright © 2009-2010 The Ziglar Weekly Newsletter
The Rabbi also suggests that you could practice like Abraham Lincoln did, by reading the Bible.
It’s
interesting how the internet and search has changed the way we learn about new
things. I started my journey looking for
information on the Rabbi. I ended up
striking intellectual and spiritual gold.
10 years ago, I would have never come across this information. Link to original article. Link to Zig’s Home page and Newsletter.
Enjoy
Lance
Cashion